Phase 5 recently added 5 to staff in all three company offices in the U.S. and Canada to support the growth of the business with new and existing clients.Suzie Goan and Robert Vagi join the Phase 5 U.S. team in Minneapolis.An experienced qualitative researcher and CX consultant, Suzie joins Phase 5 from …
If you are interested in working with a diverse and international client base, on fast-paced projects and want to be stimulated with challenges at each stage of the research process and guided by seasoned researchers, then we want to hear from you.About UsPhase 5 is a research-focused consulting firm serving …
Doug Church's article on Customer Centricity, “Customer Centricity, The New Battleground," was featured as #4 in today's CMA's Top 5 Picks newsletter:https://www.the-cma.org/hubs#ufh-i-484265336 …
2018 Incite Group Conference 'Open Mobile Summit' November 27-28, 2018Hyatt Regency, Burlingame | San Francisco, USAWe're excited to announce that Phase 5 will be participating as an exhibitor and speaker at the Open Mobile Summit in San Francisco. Titled "Moving beyond mobile, unleash the power of connected …
Steve Hansen's article from his interview with Michael Dolenko, “Best practices for Customer Journey Mapping," was featured as #3 in today's CMA's Top 5 Picks newsletter:https://www.the-cma.org/hubs#ufh-i-472224062 …
The notion of being customer-centric is not new. Since the emergence of modern business enterprises, there have been many examples of companies that have put customers at the center of their strategy. What has changed is the market and technology environment in which companies have to pursue the goal of being …
Bad experiences happen all the time – you get judged for how you handle them, not for having one.Not too long ago, many android smartphone users got a message from a mobile security app provider that their WiFi network was at risk. If you are like me, messages like this get noticed. If you are more risk averse than …
2018 PDMA Conference 'Competitive Edge: Disrupting the Disruptors' November 3-6, 2018Chicago Swissôtel | Chicago, ILWe're excited to announce that Phase 5 will be participating as an exhibitor and speaker at The Product Development and Management Association's (PDMA) Annual Competitive Edge Conference in …
This article is the third in a series about Customer Journey Mapping (CJM), originally published in 2017 and now revised. Below is the full list of articles. You can also download our white paper on Customer Journey Mapping here.What is Customer Journey Mapping? [Published on July 10, 2018] Seven Benefits of …
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